Eliminating Stress in the Workplace
By understanding more about what makes people
stressed at work, organizations are much better
placed to manage its causes. One of the things you
can do to reduce employee stress is keep an open
line of communication to avoid misunderstanding and
know what people are thinking about your decisions.
Strategic Thinking: For
the Health of It
Having worked for government agencies,
privately-held corporations, non-profits and
dot-coms for over
15 years, Nadra Angerman is a seasoned marketing
professional and she is passionate about helping
As her career progressed she began to notice a
pattern among every employer: business was
growing, employees were leaving.
Businesses have high expectations. Across
industries, 90% of all new hires don't make it past
their 90-day probationary period. Furthermore, there
especially high rate of
turnover among those working in the marketing
profession. Performance aside, most marketing
managers last only 11 months before leaving.
year Angerman began to feel first hand the
burnout she had seen in others.
She had no free-time outside of work
and felt undervalued by her managers. Determined
not to lose the passion for her career she began to
look inward and asked the Close Group to help
develop her own strategic plan.
“After a series of exercises with the Close Group, it
became clear that flexibility and recognition where
two factors I valued in the workforce," said
Angerman. "The more hours I worked in attempt to
receive the recognition I deserved, the less time I
had to do the things that were really important to
me, like being more involved in my daughter's extra
curricular activities or participating in team sports
myself." Something Angerman had enjoyed before
becoming a workaholic.
Angerman's previous employer did not offer a
wellness program in the benefits package, something
that may have changed her opinion of the
company. "Since launching my marketing company,
I've discovered that it is possible to have it all -- a
rewarding career and personal time for activities with
family and friends."
In January, Angerman resolved to invest more of her
newly found personal time to health and wellness
activities. She joined a recreational sports league
and she also created an arrangement with the owner
of a local gym so her clients could
receive a group rate under her gym membership
THE NEW COST OF LIVING
Aside from the financial burden that accompanies
high turnover rates, unemployment and job seeking,
there's a major cost that often goes unnoticed.
Employees who enjoy their job, but constantly seek
approval from their managers tend to over-work and
adhere to unhealthy lifestyles that can often be
related to job stress: long commutes, lack of physical
activity, poor diet and alcohol or nicotine abuse.
The chances that an over-worked and under-valued
employee will form unhealthy habits is well
documented by the nation's health statistics;
however, corporate wellness programs can help
employees alleviate and sometimes reverse the
burnout, boosting morale and improving
COST OF SICK DAYS TO THE
• Employers with high-risk employees pay higher
• Lack of productivity resulting from sick days is
Many of today's managers are challenged with having
to do more with less -- keeping employees happy
on a shoe string budget. One of the questions many
professionals face is whether or not their
organization can afford to invest in the wellbeing of
their employees. The rising costs of health
insurance, as well as the associated decreases in
productivity, make a strong argument.
"If I ever decide to look for a marketing
position within a large organization, I'll look
for one with a corporate wellness program,"
Angerman stated. "Right
now I'm happy devoting my time and energies to
growing the businesses of my clients."
There is a clear business case for strategic
compensation. Well managed rethinking of
performance management, rewards and benefits
leads to better business results, stronger capability,
higher staff retention levels, heightened motivation
and employee satisfaction. The success stories of
organizations leading the field in strategic
compensation prove that how employees are
motivated, rewarded, recognized, fulfilled and
challenged to perform better is a key differentiator
between excellence and plain mediocrity.
|Marketing Your Business
Today's case study featured Nadra Angerman, a
client and friend of mine, and the marketing genius
behind my monthly newsletters. For more information
about Nadra's marketing services, visit her website:
Hello! I'm Amanda Close, president of the Close
Group. I've made it my personal mission to partner
with professionals in order to offer strategic solutions
for business organizations and individuals.
Got an HR question?
Just Ask Amanda....
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